Mission & Strategy

Our Mission

To serve as a trusted partner in the aging journey for individuals of all backgrounds as well as those who care for them.

Our Vision

A world where no one is forgotten, and everyone is supported in the aging journey.

Our Values

Knowledge Sharing

Actively sharing research and service expertise for the greater good.

ADAPTABILITY

Creatively responding to the evolving needs of older adults in a dynamic environment.

RELIABILITY

Remaining cognizant of other’s needs, always delivering as promised.

COMPASSION

Dedicated to listening first, creating a sense of belonging, and offering a safety net for those who need it.

RESPECT

Embracing individuals of all backgrounds and having openness to the thoughts and opinions of others.

Our Statement on Racial Equity and Social Justice

Benjamin Rose strives to achieve racial equity and social justice which are essential for ensuring healthy aging for all, through our research, consumer-responsive services, and client advocacy.